How to Choose the Right Paper for the Job
Paper selection is a key consideration for any printing or packaging project. The right paper can enhance the overall look and feel of your design, while also meeting functional needs like durability and printability. This guide covers factors to consider when choosing paper for different applications.
What is paper GSM?
- GSM: an abbreviation for grams per square meter and is used to express paper weight and thickness. Higher gsm means thicker paper.
- The thickness of paper is usually measured in um, mm. A caliper can measure thickness
What paper is used for rigid boxes?
- Art paper, kraft paper are the most popular
- Weight: 110-160gsm is widely used as surface paper
- Paper: choose paper with good tensile strength for finishings like foil stamping, embossing etc
- Finishing: Apply protective film overlay to prevent ink and scratch transfer
What paper is used for folding boxes?
- Art paper, kraft paper and special paper are the most popular
- Weight: 250-350gsm provides required rigidity
- Stock: Favor durable, long-grain papers capable of finishing techniques
- Finishing: Use protective film overlay on matte or art papers
What paper is used for paper bags?
- Weight: 200-300gsm for strength and fold resistance
- Stock: high-tensile, durable papers resistant to folding
- Finishing: Apply protective film overlay to prevent ink and scratch transfer
What paper is used for notebooks?
- Covers: Leather, PU, 110-160gsm soft art paper with 1.5-2.5mm greyboard for hardcover durability
- Internal Pages: woodfree paper, 70-120gsm
What paper is used for art albums?
- Paper: Favor art paper for excellent color restoration and print quality
- Internal Pages: 120-200gsm
- Covers: 250-350gsm for required structure
By considering the intended use and required properties, you can hone in on the best paper options for your project. Test print samples before finalizing to ensure the paper meets your expectations. With the right selection, you can elevate both the design and functionality of your application.
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